Norfolk: The Centre of Tomorrow

The Norfolk Business Board is proud to share Norfolk: The Centre of Tomorrow.

Unveiled for the first time at our Extraordinary Norfolk Showcase on 29 January at Norwich Research Park, this mini-prospectus is packed with bite-sized facts that highlight the national economic impact Norfolk is already delivering.

The message is clear: Underestimate Norfolk no more.

Norfolk is a county of possibility. We are at the centre of innovation and business growth, already generating significant economic impact. But do enough people outside the county know this?

Our ambition is to put Norfolk: The Centre of Tomorrow into the hands of ministers, investors, business leaders, entrepreneurs and influencers - demonstrating to those who may not yet know that Norfolk is ready to help power the UK's future.

If you're attending exhibitions or conferences, speaking at industry events, or meeting influential stakeholders, please take copies of the document with you and help change perceptions.

We are leading the way in renewable energy, we are a global centre of innovation in food production, and home to world-leading academic institutions. Add to this a £3.6 billion tourism economy and a vibrant creative and cultural offer that rivals much larger cities, and the Norfolk story begins to shift.

Can you help us take this message further?

Promoting Norfolk beyond our county's borders is something we can all support and we are asking everyone to play their part. Take it with you, share it with your networks, and place it in the hands of those who influence decisions.

With greater government support, infrastructure investment, enhanced skills and training, and new partnerships, Norfolk can - and will - unlock its full potential.

Published: 3 March 2026